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  • RESEARCH
    • REAL OTS ANALYSIS
    • PRODUCTION COMPANY RESEARCH
    • ANALYSIS OF TITLES WITHIN THE OTS
    • DOS AND DON'TS OF FILMING
    • SOUND ANALYSIS WITHIN TRAILER - MUSIC AND EFFECTIVE DIALOGUE
    • THEORISTS ASSOCIATED WITH YOUR HORROR
    • SUB GENRE RESEARCH
  • AUDIENCE RESEARCH
    • NETFLIX - WHO RENTING WHAT HORROR
    • BOX OFFICE GURU-WHAT TYPE OF HORROR MAKES MONEY
    • IMDB - WHAT THE EXPERTS SAY
    • GOOGLE TRENDS- THE SOCIAL CONTEXT FOR YOUR HORROR
    • AMAZON - WHO'S BUYING WHAT HORROR
    • BBFC - WORK ON TARGET AUDIENCE
    • METACRITIC- WHOSE RATING WHAT HORROR
    • COMPLETED QUESTIONNAIRE
    • AUDIENCE INTERVIEWS (MOVING IMAGE)
  • PLANNING
    • First Draft and feedback
    • LOCATION CHOICES AND PICTURES
    • PROPS
    • RISK ASSESSMENT
    • STORYBOARD
    • EDIT DECISION LIST
    • SHOOTING SCHEDULE
    • INITIAL PLANNING IDEAS
    • SCRIPT
    • TIME OF DAY TO FILM NOTES
    • NOTES ON LIGHTING
    • CASTING DECISIONS AND WHY
    • FONT CHOICES AND JUSTIFICATIONS
  • Evaluation
    • Question 1
    • Question 2
    • Question 3
    • Question 4 & 5
    • Question 6
    • Question 7

Audience

AUDIENCE FEEDBACK

We conducted interviews to find out exactly what our audience thought of our OTS. Watch below to see what they thought.

As part of our evaluation, it was necessary to get some good, reliable feedback in order to see what was liked about our project and what we could have improved on. As you can see we managed get a good set of results back. We spoke to people willing to do this interview that were also keen on watching new horror products which we knew would be good because they would have a brief idea about what they were talking about. The results and information that we got back from all of our participants meant that next time we can use this solid set of information to either continue with the sort of work we were doing and/or make improvements based on what they said.


The questions we asked were: 
  1. Did you enjoy our horror?
  2. Do you think we achieved reaching our audience of 15 and above?
  3. What was your favourite part about the OTS?
  4. What did you think about the sound?

We decided to aim our horror at an age of 15+, this is because we didn't feel it was gory enough to be an 18 but at the same time it is scary enough to be a 15. We also decided this was the best age rating because it would mean we wouldn't exclude the younger ages, that being if they like watching horror films. We also enjoyed hearing our audience feedback because it meant that getting a variety of people,with all having their own different opinions, how the rest of the world would react whilst watching our film.

HOW DID WE ADDRESS OUR AUDIENCE?

Firstly we used a really unusual soundtrack to offer originality: Vivaldi's 4 seasons.We did this to offer originality because our visuals were so classically horror and we wanted to develop the genre rather than just stick to it.
We used an attractive male to play the part of the killer. This would make the male audience aspire to be like him and females audience enjoy watching him.
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We were targeting a classic horror audience as identified via our research that would enjoy recognising classic horror conventions such as:

Victims who are trapped

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Low angle shots of killer

Classic torture sequences

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Interesting shot types to sustain interest throughout the sequence

Plenty of blood and gore, but not so bad it would effect our targeted age rating of 15

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The threat of more extreme violence to come​ via showing in the mise-en-scene a variety of horror weapons - e.g. saws, drills and other pointy objects

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  • Home
  • RESEARCH
    • REAL OTS ANALYSIS
    • PRODUCTION COMPANY RESEARCH
    • ANALYSIS OF TITLES WITHIN THE OTS
    • DOS AND DON'TS OF FILMING
    • SOUND ANALYSIS WITHIN TRAILER - MUSIC AND EFFECTIVE DIALOGUE
    • THEORISTS ASSOCIATED WITH YOUR HORROR
    • SUB GENRE RESEARCH
  • AUDIENCE RESEARCH
    • NETFLIX - WHO RENTING WHAT HORROR
    • BOX OFFICE GURU-WHAT TYPE OF HORROR MAKES MONEY
    • IMDB - WHAT THE EXPERTS SAY
    • GOOGLE TRENDS- THE SOCIAL CONTEXT FOR YOUR HORROR
    • AMAZON - WHO'S BUYING WHAT HORROR
    • BBFC - WORK ON TARGET AUDIENCE
    • METACRITIC- WHOSE RATING WHAT HORROR
    • COMPLETED QUESTIONNAIRE
    • AUDIENCE INTERVIEWS (MOVING IMAGE)
  • PLANNING
    • First Draft and feedback
    • LOCATION CHOICES AND PICTURES
    • PROPS
    • RISK ASSESSMENT
    • STORYBOARD
    • EDIT DECISION LIST
    • SHOOTING SCHEDULE
    • INITIAL PLANNING IDEAS
    • SCRIPT
    • TIME OF DAY TO FILM NOTES
    • NOTES ON LIGHTING
    • CASTING DECISIONS AND WHY
    • FONT CHOICES AND JUSTIFICATIONS
  • Evaluation
    • Question 1
    • Question 2
    • Question 3
    • Question 4 & 5
    • Question 6
    • Question 7